Digital Marketing · Customer Experience

Carl Aldrich
Wang
王鴻仁

International Digital Marketing Specialist with 2+ years of hands-on experience across APAC and Greater China — with a strong customer-service and CX foundation.

Carl Aldrich Wang 王鴻仁 — Digital Marketing Specialist and Customer Experience professional
4 languagesEnglish · Filipino · Mandarin · Thai
01 / Profile

Marketing mindset.
Customer-first execution.

Data-driven campaign management meets multilingual communication, CRM/CX platforms, content strategy and international business experience.

2+Years digital marketing
3K+Target accounts reached
4Languages
3.76GPA · First Honors
02 / Capabilities

Two strengths.
One versatile profile.

Built for roles where growth, communication, service quality and cross-functional collaboration matter.

Digital Marketing

Google AdsMeta/Facebook AdsSEO/SEMGoogle AnalyticsLooker StudioCampaign TrackingUTM Set-UpLead Generation

Content & Growth

Content StrategyCopywritingLocalizationSocial MediaBrand CampaignsEmail MarketingMarketing AutomationMarket Research

Customer Experience

ZendeskFreshdeskCXBOXCustomer ServiceEmergency ResponseTrainingMultilingual Communication
03 / Experience

Career built across
marketing & service.

International experience spanning marketing, communications, customer service, training, HR and translation.

International Marketing Specialist

Demeter ICT Co., Ltd.
Jul 2024 — Present
  • Executed multi-channel email, social and paid digital campaigns across APAC and Greater China, growing awareness and engagement among 3,000+ target accounts.
  • Managed Google Ads end-to-end — keyword strategy, bidding and ad copy — generating 3 qualified leads/month and improving website traffic by 10%.
  • Planned and represented the company at Shanghai international industry events and a Zendesk event in Bangkok, strengthening corporate presence and generating sales-qualified leads.
  • Owned website content and social publishing across LinkedIn, Facebook and YouTube, maintaining 12 content pieces/month.
  • Partnered with product managers, sales and executives on APAC/Greater China marketing strategy aligned with regional revenue targets.

Bilingual Customer Associate & Trainer Apprentice

Bosch Service Solutions, Inc.
Jan 2018 — Nov 2020
  • Delivered concierge and lifestyle-assistance services to international clients while maintaining customer satisfaction.
  • Coordinated real-time emergency response with ambulance, police and towing services for rapid, accurate case resolution.
  • Trained and onboarded new hires as a Trainer Apprentice, improving new-agent readiness and service quality.

HR Assistant & Translator

Wealth Access International Holdings Ltd.
May 2017 — Aug 2017
  • Supported recruitment and employee documentation for the HR Manager and Department Director.
  • Managed visa processing and Mandarin–English translation for expatriate employees.
  • Delivered onboarding and refresher training sessions for new employees.
Professional focus

Two disciplines. One versatile profile.

Digital Marketing

Google Ads, SEO/SEM, analytics, content strategy, social media, email marketing, campaign tracking and lead generation.

Customer Experience

International client support, emergency-response coordination, CRM/CX platforms, multilingual communication and training.

04 / Internships

Early experience,
real-world range.

Hands-on exposure to corporate communications, HR, marketing, content and market research.

Aug — Oct 2023

Corporate Communications Intern

Indorama Ventures PCL

Produced daily media-monitoring reports for leadership and published articles on the internal communications platform.

May — Jul 2023

Human Resources Intern

Indorama Ventures PCL

Created internal communication and advertising materials for employee-engagement events; led event photography and developed a Knowledge Management engagement campaign.

Jun — Jul 2022

Marketing Intern

Griffith Foods

Developed product concepts, taglines and marketing copy for launches; conducted market research and presented Southeast Asia growth opportunities to stakeholders.

05 / Education

International business
foundation.

Academic training supporting a cross-cultural, commercially minded approach to marketing and customer experience.

2020 — 2024

Bachelor of Science in International Business Management

IBM International Program · King Mongkut's Institute of Technology Ladkrabang (KMITL), Bangkok, Thailand

First Honors · 3.76 GPA

2015 — 2017

Senior High School — ABM Strand

Accountancy, Business, Management · Philippine Cultural College, Manila, Philippines

Languages
English — NativeFilipino — NativeMandarin — FluentThai — Working Proficiency
06 / Let's connect

Ready to create
impact together?

Open to Digital Marketing and Customer Service / Customer Experience opportunities.